NEWS: BlueVenn to join Upland Software. Read more
Is your customer data fragmented? Do you struggle to access and use data effectively for marketing campaigns?
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Security / confidence line. You can also link to your privacy policy page, to open in a new window.
The Single Customer View is fundamental and I don’t know how you can run a business without one. Read more...
The ability to pull together disparate and apparently unrelated data sources quickly and overlap them is impressive. Read more...
By utilizing the power of the customer 360 view, we are able to quickly analyze and segment member behavior. Read more...
The CDP Institute is an initiative from Marketing Technology Analyst David Raab with the aim to educate marketers and marketing technologists about how Customer Data Platforms can solve critical marketing data needs.
The unified database process, a.k.a. single customer view, has rich functionality to load data from multiple sources and do standardization, validation, enhancement, hygiene, matching, deduplication, governance and auditing. These were standard functions for traditional marketing databases, which needed them to match direct mail names and addresses, but are not always found in modern customer data platforms.
David Raab, Raab Associates
Thursday 28th June - From 1pm to 7pm BST
JOIN DIGITAL is free to attend and includes 7 online-only sessions where you can discover the latest marketing technology trends, engage with Customer Data Platform experts, learn from GDPR consultants, benchmark your email marketing results and hear from real-world brands – and, of course, you don’t have to take a footstep out of the office!
Because this is the proof your company provides valuable services
400+ customers | Thousands of users | Millions of uniquely targeted campaigns
BlueVenn US
2245 Gateway Access Point, Suite 304
Raleigh, NC 27607
BlueVenn UK
One Redcliff Street
Bristol, BS1 6NP
BlueVenn France
442 avenue Jean Prouvé,
Actipolis Bât. D1 30900 Nîmes