Which of marketing's 'holy grail' strategies can really be achieved and how many are using them?

Myths of Marketing reportAs marketers take on an increasing amount of responsibilities previously reserved for data scientists, there are many obstacles they need to face and overcome in their quest for more effective, efficient marketing.

Complementing BlueVenn's unique Mythical Beasts of Marketing storybook, The Myths of Marketing report delves deeper into the results of our survey of 202 B2C marketers. 

Read more to learn:

  • How marketers are preparing and analyzing their customer data
  • Which areas of technology and knowledge are holding marketers back
  • Do martech vendors have the answers to marketing problems, or are they little more than 'myths'?

For a detailed breakdown of the statistics and our thoughts on what this means for marketing and marketers, download the report for free by filling in the form on this page.