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Formed from our Omnichannel Marketing Excellence research report and survey, this infographic shows how companies with Customer Data Platforms (CDPs) will outperform their peers in terms of marketing maturity and exceed their goals.

The study looks at the performance of companies across four key pillars of marketing excellence:

• Outbound marketing
• Inbound marketing
• Owned media
• Cross-channel orchestration

In each area, companies with CDPs perform significantly better than those without. Download the infographic to learn more.