Leading televised home shopping retailer QVC turned to BlueVenn as software solution with a balance of flexibility and usability, enabling marketers without computer language skillls to harness customer, product and transactional data from across the enterprise.
Use of BlueVenn's marketing tools has given QVC the ability to:
BlueVenn’s work has enabled QVC UK to successfully segment its customers and has provided a reporting suite that allows easy dissemination, on a monthly basis, of the current segmentation results and metrics.
Director of Marketing, QVC UK
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