Happy Birthday, John Venn! Five fun facts about our favorite mathematician

BlueLlull. BlueLeibniz. BlueEuler. If our name had been inspired by anyone else, BlueVenn just wouldn’t be the same. Sure, John Venn may not have been the first to use schematic diagrams to represent set collections and all their possible logical relations, but he was the first to popularize them.

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Infobase and Vault select the BlueVenn CDP for omnichannel marketing and customer insights

Raleigh, NC and New York, NY, June, 2020 - BlueVenn, the multi award-winning Customer Data Platform and Journey Orchestration vendor, has announced that Infobase, America’s leading cloud-based subscription provider of educational content through high-quality video and database resources to colleges & universities, K-12 schools and enterprises, has chosen its multi-channel marketing technology to improve customer insights across the business, and empower the marketing team with the tools to create highly personalized cross-channel marketing campaigns.

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BlueVenn announce partnership with InfiniteIQ Consulting

Raleigh, NC and Atlanta, GA, June, 2020 - InfiniteIQ Consulting, a nationally recognized technology and data management consulting firm, and BlueVenn, the leading Customer Data Platform (CDP) vendor, have announced a new strategic technology partnership focussed on helping healthcare, financial services, insurance and retail organizations make better sense of their customer data, and improve their omnichannel personalization and customer analytics capabilities.

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BlueVenn selects b.telligent to support its Customer Data Platform expansion into Germany and Switzerland

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VSO selects BlueVenn to help optimize its database and automate campaigns to support its mission

BlueVenn, the award-winning Customer Data Platform and Omnichannel Marketing Hub vendor, has been chosen by Voluntary Service Overseas, a not-for-profit organisation and the world's leading development charity fighting poverty through volunteers, to help the organization achieve its mission through a better understanding of its database and improved targeting of supporters to maximize revenue and donations.

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New report says BlueVenn’s CDP capabilities surpass industry benchmarks

According to Winterberry Group’s analysis, the capabilities of BlueVenn’s CDP are industry leading; report provides clarity as to what core capabilities a CDP should have and how they deliver best value to marketers

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Avanci partners BlueVenn to launch its CDP in France, Switzerland, Belgium

BRISTOL, England and TOURS, France, (November, 2019) 

BlueVenn, creator of a leading, award-winning Customer Data Platform (CDP), has signed an agreement with Avanci, France's most experienced multi-channel database marketing agency, to deliver its end-to-end CDP and multi-channel marketing hub to French speaking organizations in France, Switzerland and Belgium.

Under the terms of the partnership, Avanci will provide a full sales, implementation and support package to deliver BlueVenn's highly-regarded CDP technology in the agreed countries. The partnership is the first of its kind in France, with organizations set to benefit from Avanci's extensive expertise in database marketing, alongside BlueVenn's technology that provides B2C and B2B brands with a better understanding of their customers and the ability to deliver highly targeted, personalized and compliant marketing campaigns.

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BlueVenn Wins ‘Data-Driven Product of the Year 2019 at London DataIQ Awards

July 11, 2019

BlueVenn, the leading (and multiple award-winning) Customer Data Platform vendor, was yesterday announced as the winner of the best ‘Data Driven Product or Service (Data Titan)’ at the Data IQ 2019 awards ceremony in London.

Data IQ is a very well regarded publisher by the UK database marketing professional community, and as such a Data IQ award is one of the most coveted in the industry. It runs numerous events, seminars and publications each year with a focus and intelligence on data analytics, data science and the importance of data compliance and best practice in B2C and B2B marketing.

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BlueVenn and London Research release customer data platform maturity model

June 4, 2019

More than half of large organizations are now using a customer data platform (CDP), according to a global survey of 200 companies carried out by London Research.

The research, carried out in partnership with customer data platform vendor BlueVenn, found that 51% of organizations with annual revenues of at least USD$50m are already using a CDP, while another third (35%) are planning to invest in one.

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Park Group Expands Its Multi-channel Marketing and Analytics Capabilities With the BlueVenn Marketing Hub

Bristol, (UK) and Raleigh, NC (US) - Jan. 17, 2019

Park Group plc, the UK’s leading provider of prepaid gift cards, multi-retailer gift vouchers and digital rewards services, has selected the BlueVenn Marketing Hub to enhance its multi-channel marketing and real-time personalization capabilities.

  • Park Group will use the advanced analytics and marketing automation capabilities of BlueVenn for targeted, multi-channel marketing.

  • The platform will enable cross channel personalization by integrating email, mobile, direct mail and SMS marketing channels.
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